Luxury Pickup Trucks Are on the Rise

What do you think of when you hear the phrase “luxury automobile”? Many people imagine a sleek and sexy sedan with a leather interior and all the latest gadgets. Car shoppers that have been watching the market more recently may also think of luxury SUVs—sporty yet refined vehicles that offer an ideal combination of adventure and style. However, few people think of luxury pickup trucks—a segment now on the rise.

Believe it or not, luxury trucks are growing rapidly as a segment. According to The News Wheel, luxury pickups are becoming increasingly popular, especially with the rise of vehicles like the GMC Sierra Denali, the Ram Limited Tungsten Edition, and the F-Series Super Duty Limited. While some of these trucks carry a price tag, they also come with incredible performance and sophistication.

2019 GMC Sierra Denali

“Everyone wants these loaded-out trucks,” says Sandor Piszar, the Truck Marketing Manager at Chevrolet. “They offer just about everything you can get in a luxury car — and they can haul and tow.”

In fact, Mercedes-Benz recently announced that it would introduce the X-Class truck, a powerful pickup that will likely make its way to the USA sometime in the near future.

Offering power, high-tech features, and refined interior designs, luxury trucks are certainly something we at Coast to Coast imports look forward to seeing more of in the future. For luxury vehicles of any segment, contact us to see what we have on our lot.

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